Shopifyで商品を非公開・非表示にする方法|売り切れ商品を非公開にするアプリもご紹介

How to Unpublish Products on Shopify | Apps for Hiding Sold-Out and Out-of-Stock Products

If you run an online store on Shopify, there are likely scenarios where you need to unpublish a product depending on inventory status or sales conditions.

There are many reasons to unpublish a product on Shopify. You might temporarily unpublish an out-of-stock product until it's restocked, or unpublish an old product when switching over a seasonal lineup to keep your store page tidy. You might also unpublish a product while updating its price or description, to avoid displaying incorrect information during that work.

This article introduces how to unpublish or hide products on Shopify, along with handy Shopify apps that can hide products for you.

The blog article below introduces not only unpublishing products when out of stock, but also 5 other things you can do. Please use it as a reference.

How to Unpublish/Hide Products

There are several ways to unpublish or hide a product.

Change the Product Status to Draft

Here's how to change the product status to draft. By changing the product status to "Draft," you can unpublish the product from your online store.

Change the product status to draft

Steps to Change the Product Status to Draft

  1. From Products, click the product you want to unpublish
  2. On the product detail page, select "Draft" from the Status field on the right
  3. Click Save at the top right of the screen

Change the Product Status to Hidden

Here's how to change the product status to hidden. By changing the product status to "Hidden," the product stays published online, but only users who know the URL can access it.

With this setting, the target product is also hidden from collection pages and search result pages, and it also avoids being indexed by search engines.

Steps to Change the Product Status to Hidden

  1. From Products, click the product you want to unpublish
  2. On the product detail page, select "Hidden" from the Status field on the right
  3. Click Save at the top right of the screen

Set a Metafield for Hiding

Here's how to set a metafield for hiding.

Setting the following value in a product metafield lets you hide a specific product from search results.

namespace: seo
key: hidden
value: 1
type: number_integer

Source: Shopify.dev

Example of Creating a Metafield

Example of creating a metafield

Example of Setting the Metafield on a Product You Want to Unpublish

Example of setting the metafield on a product you want to unpublish

Result

Search results page before setting the metafield
The search results page before setting the metafield

If you apply this setting to the second-from-right product in the attached image above, "The 3p Fulfilled Snowboard," then visiting the search results again produces the result shown in the attached image below.

Search results page after setting the metafield
The search results page after setting the metafield

Use Shopify Flow

Here's how to use Shopify Flow.

Using Shopify Flow, you can automatically change a product's status to draft the moment it goes out of stock. The benefit of using Shopify Flow is that it's free to use. On the other hand, the drawback is that it has one of the higher setup barriers among the features available on Shopify. You'll need to understand the available triggers, actions, and Shopify's data structure, and it takes time to get used to.

The attached image below shows an example of an actual Shopify Flow setup. Note, however, that this is a simplified setup and doesn't account for products that have multiple variants.

Shopify Flow setup example

Use a Shopify App

Here's how to use a Shopify app.

Using a Shopify app lets you automatically hide out-of-stock products with a simple setup. The benefit of a Shopify app is that it can hide products with a simple setup, though the drawback is that it comes with a monthly fee. See "Shopify Apps That Can Hide Products" below for Shopify apps that can hide products; please use it as a reference.

Shopify Apps That Can Hide Products

Hide&Seek

Hide&Seek | Shopify App Store
Source: Hide&Seek | Shopify App Store

Hide&Seek is a Shopify app that automatically or manually switches products between published and unpublished based on your online store's inventory status. Out-of-stock products are automatically unpublished, and they're automatically republished once stock is replenished. It also supports manual bulk switching and redirect settings for when a URL of an unpublished product is accessed. Using the app lets you streamline store operations and improve the customer experience at the same time.

The blog article below introduces Hide&Seek's features, pricing plans, and setup steps in detail. Please use it as a reference.

Hide&Seek Pricing Plans

Plan Price Description
Free plan Free Manually unpublish/publish out-of-stock products
Basic plan $7.49/month Automatically unpublish/publish products based on inventory
Pro plan $9.99/month Automatically redirect URLs of unpublished products

Nada

Nada | Shopify App Store
Source: Nada | Shopify App Store

Nada is a Shopify app that can automatically hide out-of-stock products. Like Out of Stock Police, it not only automatically hides out-of-stock products, but can also move them to the bottom of collection pages.

Nada Pricing Plans

Plan Price Description
FREE Free For trials and developers. All features available. First month only.
First month $4.99/month 50% off for the first month. Unlimited products and collections. Real-time reordering, hiding, and republishing. Includes inventory email alerts and chat support.
STANDARD $9.99/month Unlimited products and collections. Real-time reordering, hiding, and republishing. Includes inventory email alerts and chat support.

Out of Stock Police

Out of Stock Police | Shopify App Store
Source: Out of Stock Police | Shopify App Store

Out of Stock Police is a Shopify app that can automatically hide out-of-stock products. Beyond just hiding them, it can move out-of-stock products to the bottom of a collection page, and display custom messages on out-of-stock product pages, such as an expected restock date or alternative products. It can also automatically hide a product once its stock falls below a specified threshold.

Out of Stock Police Pricing Plans

Plan Price Description
BRONZE Free to install Up to 49 products, up to 99 collections. Real-time add-on is a paid option. Push-down, hiding, and tagging of out-of-stock products. Includes inventory alerts and 24/7 support.
SILVER $4.99/month Up to 499 products, up to 99 collections. Real-time add-on is a paid option. Push-down, hiding, and tagging of out-of-stock products. Includes inventory alerts and 24/7 support.
GOLD $9.99/month Up to 4,999 products, up to 99 collections. Includes the real-time add-on. Push-down, hiding, and tagging of out-of-stock products. Includes inventory alerts and 24/7 support.
PLATINUM $14.99/month Up to 9,999 products, or 100–300 collections. Includes the real-time add-on. Push-down, hiding, and tagging of out-of-stock products. Includes inventory alerts and 24/7 support.

Product Search Result Hider

Product Search Result Hider | Shopify App Store
Source: Product Search Result Hider | Shopify App Store

Product Search Result Hider is a Shopify app that lets you restrict products from appearing in search results within your Shopify store or in search engines. It's available in Japanese, and one of its features is that it's inexpensive, at $5/month.

Product Search Result Hider Pricing Plan

Plan Price
Monthly plan $5/month

Locksmith Locksmith

Locksmith Locksmith | Shopify App Store

Locksmith is a Shopify app that lets you control access to products and pages. You can hide pages based on specific customer groups, tags, or membership levels. It lets you lock or hide a wide range of content — products, collections, blog posts, pages — based on conditions such as customer tags, email lists, passwords, or IP addresses. Pricing varies depending on your Shopify plan, and if you're on the Basic plan, you can use it starting from $12/month.

The blog article below introduces Locksmith's plans, how to set it up, and specific usage examples. Please use it as a reference.

The blog article below introduces various other ways to restrict access on Shopify, beyond restricting access to specific pages. Please use it as a reference.

Locksmith Pricing Plans

Plan Monthly Fee Description
Basic Shopify $12/month Recommended price for the Basic Shopify plan. No additional usage fees.
Shopify $29/month Recommended price for the Shopify plan. No additional usage fees.
Advanced Shopify $99/month Recommended price for the Advanced Shopify plan. No additional usage fees.
Shopify Plus $199/month Recommended price for Shopify Plus. No additional usage fees.

In Closing

There are several ways to hide products on Shopify, each with its own trade-offs. Hiding products you don't want customers to see also improves the overall look of your store. Be sure to find the method that works best for your own store, and put it to good use.

This time, we introduced Shopify apps for hiding out-of-stock products, but the blog article below introduces a Shopify app that can hide payment methods rather than products. Please use it as a reference.

The blog article below introduces various other recommended apps by category, covering areas such as "customer acquisition," "sales growth," and "blog post enhancement." Please use it as a reference.

👆️目次はShopifyアプリ「RuffRuff 目次作成」を利用

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