Shopify provides numerous features for streamlining store operations and improving the customer experience. Among these, "customer accounts (My Page)" is an important element that enables customers to check their purchase history and manage their personal information. This article focuses on Shopify's customer accounts (My Page), explaining the differences between the two versions (new and legacy), how to customize them, and examples of useful apps.
ℹ️ The "legacy customer accounts" introduced in this article were deprecated on February 26, 2026. They can no longer be used for new stores, and support for existing stores will also be gradually scaled back. Please be cautious about switching to legacy customer accounts. Reference: Shopify Changelog
What Are Customer Accounts (My Page)
Shopify's customer accounts are personal accounts that customers shopping at a Shopify store can create. With this account, customers can check their order history, manage personal information, reorder, and more. They are sometimes called "My Page" or "account page."
Types of Customer Accounts
Shopify currently has 2 types of customer accounts:
- New customer accounts (the latest version)
-
Legacy customer accounts (the older version)
Differences in Login Method
New Customer Accounts
Customer accounts don't require a password; you log in using a 6-digit one-time verification code sent to your email address.
Legacy Customer Accounts
Legacy customer accounts log in using a combination of email address and password.
Differences in Security
- New customer accounts: have anti-impersonation features, improving security
- Legacy customer accounts: weaker anti-impersonation measures
Differences in Features
New Customer Accounts
- Returns can be processed from the account page
- Customers can change their own email address
- Linked to the Shopify account page
- B2B on Shopify can only run with new customer accounts
- Multipass not supported
- Store credit
- Social login (Google login, Facebook login)
The blog article below introduces how to accept email address changes from customers. Please use it as a reference.
The blog article below explains in detail how to set up and use store credit. Please use it as a reference.
The blog article below explains in detail how to set up social login. Please use it as a reference.
Legacy Customer Accounts
- Account page customization possible using Liquid
- Multipass supported
- B2B on Shopify not supported
Differences in Customizability
- New customer accounts: since it's provided as a standard feature, the degree of customization freedom is low (some customization is possible with a dedicated app)
- Legacy customer accounts: code editing is possible using the theme editor
Which Customer Account Type Should You Choose?
- New customer accounts are suited to stores that prioritize security, or new stores
- Legacy customer accounts are suited for cases where you prioritize customization freedom, or want to use Multipass
ℹ️ Note that Shopify currently selects "new customer accounts" by default for new stores, and a full transition may be considered in the future.
How to Set Up and Use Customer Accounts
How to Display a Login Link on Your Online Store
(1) Navigate to Settings > Customer accounts
(2) Enable "Show login link"
How to Switch to Legacy Customer Accounts
(1) Navigate to Settings > Customer accounts
(2) Select "Legacy" in the login link section
(3) Click "Switch to legacy customer accounts"
How to Display a Logo in Customer Accounts
For Customer Accounts
The logo for customer accounts is shared with the checkout page logo, so it can be set from the checkout page customization page.
(1) Navigate to Settings > Checkout
(2) Click "Customize" in the settings section
(3) Click the "Settings" icon in the left menu of the customization page
(4) Click "Add image" in the logo section
(5) Upload the logo image
(6) Click "Save"
For Legacy Customer Accounts
The logo for legacy customer accounts is shared with the online store logo, so it can be set from the Shopify theme customization page.
(1) Navigate to Settings > Customer accounts
(2) Click "Customize" for branding in the legacy customer accounts section
(3) Click the "Settings" icon in the left menu of the theme customization page
(4) Click "Add image" in the logo section
(5) Upload the logo image
(6) Click "Save"
How to Customize Customer Accounts
For Customer Accounts
In addition to the logo mentioned above, you can adjust the logo image size, set a background image, and change the color of various parts. To customize anything beyond that, you'll need to use a Shopify app.
(1) Navigate to Settings > Checkout
(2) Click "Customize" in the settings section
(3) From the select box at the top center of the screen, choose a customer account template
ℹ️ There are 3 types of customer account templates: "Order status," "Orders," and "Profile."
(4) Click the "Settings" icon in the menu on the left of the screen
(5) Change the colors and other settings
(6) Click "Save"
For Legacy Customer Accounts
Compared to customer accounts, legacy customer accounts can be customized more freely, including the ability to add section parts. Legacy customer accounts can be customized from the Shopify theme customization page. You can also customize them by editing Liquid code.
Here, we'll introduce how to customize them from the Shopify theme customization page.
(1) Navigate to "Online Store > Themes"
(2) Click "Customize" on the Shopify theme you want to customize
(3) Within the customization page, navigate to the "Customer login" template
(4) Log in with an existing account
ℹ️ Once you log in, you can navigate to the "Customer account" template.
(5) Select the "Sections" icon from the left menu of the "Customer account" template
(6) Click "Add section"
(7) Select the section part you want to add from the menu that appears
(8) Optional: Change the settings of the added section part
(9) Optional: Drag and drop the added section part to where you want to display it
(10) Click "Save"
Shopify Apps That Can Customize Customer Accounts
This section introduces Shopify apps that can customize "customer accounts." Please note that we don't introduce apps that customize "legacy customer accounts."
Shopify Checkout Blocks
Shopify Checkout Blocks is a native Shopify page extension app. Using the app, stores on all plans can customize the thank-you page and order status page. Additionally, stores on the Plus plan can also extend the checkout page. Currently, only the order status page (order details page) within customer accounts can be customized.
The blog article below introduces in detail the features, functionality, and usage of Shopify Checkout Blocks. Please use it as a reference.
(Example of customization with Shopify Checkout Blocks)
AL CustomerMetaSync
Source: AL CustomerMetaSync | Shopify App Store
AL CustomerMetaSync is a Shopify app that retrieves and edits customer metafields for use on the customer account page (recommended), the upgraded thank-you page, and the order status page.
Using customer metafields, it provides forms on the "profile page," "thank-you page (purchase complete)," and "order status page" that let customers register and update their own metafield data.
By collecting appropriate information on the profile page, thank-you page (purchase complete), and order status page, you can deepen your understanding of customers and deliver more personalized information to them.
The blog article below introduces in detail the features, pricing plans, and setup method of "AL CustomerMetaSync." Please use it as a reference.
Customer Profile Extender
Source: Customer Profile Extender | Shopify App Store
Customer Profile Extender is a Shopify app that lets you add custom fields to the profile screen of "new customer accounts" without any code.
It lets customers register and update information such as membership tier, date of birth, and preferred category themselves, contributing to improved CRM accuracy and higher repeat purchase rates. It also supports required-field settings and input restrictions (validation), enabling flexible design tailored to each brand's customer experience.
The blog article below introduces in detail the features, pricing plans, and setup method of "Customer Profile Extender." Please use it as a reference.
MF Account
MF Account is a Shopify app that lets you add new items to the customer account profile page. It lets you easily collect information tailored to your needs, such as birthday or clothing size, helping strengthen personalized services and marketing strategy. Currently, MF Account can only customize the profile page of customer accounts.
In Conclusion
Shopify's customer accounts (My Page) come in 2 types: "customer accounts" and "legacy customer accounts." In particular, by taking advantage of the new version of customer accounts and customizable features, you can improve security and differentiate your store. Make the most of Shopify's continually evolving features to provide an even better customer experience.
