To grow sales on your Shopify store, it's important to create an environment where users can smoothly find the products they're looking for. A recommendation feature that suggests products based on browsing history and behavioral data is useful for this.
Introducing a recommendation feature lets you show users the right products at the right time, and you can expect improved customer satisfaction, increased sales, and deeper customer understanding.
This article explains the benefits of a recommendation feature and introduces 5 recommended recommendation apps for Shopify stores. We also compare each app's features and pricing structure, so please take a look if you're considering adopting one.
What Is a Recommendation?
A recommendation refers to suggesting recommended products, services, or information. By analyzing a user's interests, past behavior, and preferences, and providing personalized suggestions based on that analysis, a recommendation improves the user experience and can be expected to have a positive effect on growing sales.
Benefits of Recommendations
Improved customer satisfaction
By providing useful information at the right time for users, you can increase their interest in the product or site, raising customer satisfaction.
Increased sales
By recommending appealing products to users at the right time, you can encourage customers to make a purchase.
Deeper customer understanding
The data collected through a recommendation system becomes a valuable source of information for understanding customer preferences and behavioral trends, which you can use for product development and site improvements.
Shopify Apps That Let You Add a Recommendation Feature
Shopify Search & Discovery
This is Shopify's native app that improves product discoverability on your site. To make it easier for customers to find products, you can customize the sort order of search results, customize filter options, and display recommendations (showing recommended products on product pages).
Shopify Search & Discovery Pricing Plan
Free
The blog article below introduces what you can do with Shopify Search & Discovery and how to use it. Please take a look.
Recommend .amp
This recommendation app is provided by &d, known for its "Delivery Date & Time .amp" delivery scheduling app.
Based on browsing history, it can display recommended products for each product.
The maximum number of products it can recommend varies by pricing plan, and it doesn't charge based on usage volume, which is another characteristic.
Recommend .amp Pricing Plans
| Plan Name | Minimum | Small | Medium | Large |
|---|---|---|---|---|
| Monthly fee | $11 | $29 | $59 | $119 |
| Usage-based fee (extra cost) | None | None | None | None |
| Plan details |
Recommendable products: 50 products | Recommendable products: 100 products | Recommendable products: 1,000 products | Recommendable products: 10,000 products |
The blog article below introduces "Recommend .amp"'s features, recommended functions, and setup method. Please take a look.
SmartPick ‑ AI Chatbot
| Plan Name | Free install |
|---|---|
| Monthly fee | Free |
| Usage-based fee (extra cost) | Purchase a deposit in advance, consumed based on chatbot usage |
| Plan details |
$30 worth free Usage-based billing beyond that |
CV Recommend
CV Recommend is a recommendation app provided by Shopbase. It's known for its simple pricing structure with just one plan, and for its Japanese-language support. It offers 5 types of recommendation features, allowing you to customize the recommendation display to fit your site.
CV Recommend Pricing Plan
| Plan Name | CV RECOMMEND |
|---|---|
| Monthly fee | $12 |
| Usage-based fee (extra cost) | None |
| Plan details |
All features |
ReccoMate
ReccoMate is a Shopify app that lets you provide product recommendations in a chatbot format using ChatGPT. It doesn't require the scenario design or answer-text input normally essential for chatbots—after installing the app, it automatically learns from the product names and product descriptions on Shopify, and you can then set it up with a single click from the theme customization screen.
The blog article below introduces ReccoMate's features, pricing plans, and setup method. Please take a look.
Comparing Recommendation App Pricing Plans
Among recommendation apps, some Shopify apps like "Recommend .amp" and "CV Recommend" charge only a fixed monthly fee, while others like "SmartPick ‑ AI Chatbot" charge based on the number of users or usage volume. Be sure to check how much the recommendation feature will cost, and how much that cost might grow going forward.
| App Name | Plan Name | Monthly Fee | Usage-Based Fee (Extra Cost) | Other |
|---|---|---|---|---|
| Shopify Search & Discovery | — | Free | None | |
| Recommend .amp | Minimum | Free | None | Recommendable products: 50 products |
| Small | $50/month | None | Recommendable products: 100 products | |
| Medium | $180/month | None | Recommendable products: 1,000 products | |
| Large | $425/month | None | Recommendable products: 10,000 products | |
| SmartPick ‑ AI Chatbot | Free install | Free | Purchase a deposit in advance, consumed based on chatbot usage |
$30 worth free |
| CV Recommend | CV RECOMMEND | $12/month | None | |
| ReccoMate | — | Free | 1 credit per message for gpt-3.5-turbo, 10 credits for gpt-4.0 * 1 credit = $0.005 |
500 credits granted free upon app install |
In Closing
A recommendation feature is an effective tool for suggesting products that fit each user and encouraging purchases on your Shopify store.
With the right recommendation display, you can expect not only improved customer satisfaction but also increased sales and deeper customer understanding.
The Shopify recommendation apps introduced here range from free options to those with fixed monthly fees or usage-based billing. Before adopting one, compare features, pricing structures, and future costs, and consider which app fits your store's goals.
This article introduced Shopify apps that let you add a recommendation feature. Beyond recommendation features, Shopify offers a variety of apps that support "improving LTV" and "boosting sales." If you're looking for an app that fits your store's challenges, please take a look at these as well.
