Active promotional activity is essential for increasing sales and average order value (AOV) at your Shopify store. "qikify Cart Upsell & Free Gifts" (hereafter shortened to qikify (kikifai)) is recommended for merchants facing challenges with promotion.
"What can qikify do? I want to know the benefits"
"Tell me the specific way to use qikify"
Reading this article will resolve questions and needs like the ones above.
qikify is a versatile, all-in-one promotion app that lets you run a variety of promotional initiatives with a single app.
This article explains qikify's features, benefits, and usage in detail, so if you're considering promotions on Shopify, please use it as a reference.
What Is qikify Cart Upsell & Free Gifts, Shopify's Promotion App?
Image source: qikify Cart Upsell & Free Gifts｜Shopify App Store
"qikify Cart Upsell & Free Gifts" is an app that enables a variety of promotional initiatives, and is used by over 7,200 Shopify stores worldwide. (As of March 2025)
The biggest feature of this app is that it's an all-in-one tool providing a variety of promotion features — such as upsell, cross-sell, free gifts, and product bundles (set sales) — all in one app. Merchants no longer need to introduce a separate app for each initiative; installing qikify alone enables many promotional campaigns.
By using this app, you can expect improvements in a Shopify store's sales and average order value. It also takes just minutes to set up and can be started with a free plan, making it an app that's easy to get started with even for beginners or small stores.
A Note on qikify Cart Upsell & Free Gifts｜Settings Are English Only
qikify is a highly functional promotion app, but its settings screen is English only and does not support Japanese. qikify's settings are configured within the Shopify admin, but the app's settings screen also does not support browser translation features (such as Google Translate).
Therefore, those who are not comfortable with English will need to translate the English text one piece at a time using a translation app.
Key Features and Capabilities of the Shopify App qikify Cart Upsell & Free Gifts
The promotion app qikify comes with a variety of features designed to boost your shop's sales. The main features are as follows.
- Product upsell / upsurge
- Cart upsell
- Free gift / bonus features
- Quantity discounts / volume discounts
- Product bundles
- BOGO (Buy One Get One)
- Real-time analytics
Let's explain each in detail.
Product Upsell / Upsurge
Product upsell is a feature on the product page that encourages customers to purchase an additional related product or switch to a higher-tier product. Upsurge encourages upgrading to a higher-tier product, such as "upgrade to the premium version for a small additional fee."
By using these features, you can increase order amounts while also improving customer satisfaction.
Cart Upsell
Cart upsell is a feature that encourages purchases on the cart page. You can set order goals, such as "10% off all products for orders over 10,000 yen," or shipping goals, such as "free shipping for orders over 5,000 yen."
You can also visually display progress with a progress bar, such as "just ¥XX more to earn a reward," effectively encouraging customers to make additional purchases.
Free Gift / Bonus Features
This feature offers presents or bonuses based on purchase conditions. You can set free gifts or special discounts for customers who purchase a specific product or place an order over a certain amount.
Since customers receive a bonus just from their regular shopping, satisfaction increases and repeat purchases can be expected. It can also increase order value by encouraging additional purchases to meet the conditions.
Quantity Discounts / Volume Discounts
This feature offers benefits to customers who purchase multiple units of the same product together. You can set tiered pricing, such as "1 unit for 3,000 yen, 2 units for 5,500 yen," or quantity-based discounts, such as "30% off for 5 or more units." It's particularly effective for repeat products and consumables, simultaneously improving inventory turnover and securing large orders.
Product Bundles
This feature lets you sell related products as a set. For example, you can combine multiple products for sale, such as "15% off a shampoo + conditioner set." By setting a better price than buying items individually, you can increase the number of items customers purchase and their satisfaction. You can easily create various bundles tailored to the type of products you carry, such as coordinated outfit suggestions or starter sets.
BOGO (Buy One Get One)
This is a promotional feature where purchasing one unit of the same product gets you a second one free or discounted. You can also vary the quantities, such as "buy X units, get Y units." It's especially effective for promoting new products or clearing excess inventory.
Customers strongly feel they're getting a good deal, which increases satisfaction. It also promotes bulk buying, increasing usage frequency and leading to repeat purchases.
Real-Time Analytics
qikify's real-time analytics feature lets you check the effectiveness of your promotions numerically, helping optimize your marketing strategy. The analytics metrics you can check are as follows.
- Sessions
- Session with add to cart
- Total accepted offers
- Purchase rate
- Generated revenue
By comparing the numbers for each campaign, you can gain insights into which campaigns resonated with customers, which are contributing to sales, and where the bottlenecks are.
By identifying and improving underperforming promotions, or further strengthening successful campaigns, you can achieve highly cost-effective promotions.
Specific Benefits of qikify Cart Upsell & Free Gifts
Here are the specific benefits you can gain by using qikify.
Increased Average Order Value (AOV)
qikify's greatest benefit is that it can effectively raise the average purchase amount per customer. By using the "quantity discount" and "product bundle" features, customers feel they're getting a good deal on additional purchases, and are more likely to buy multiple products in a single order. As a result, average order value rises, and sales can also increase.
Increased Customer Purchase Intent
By displaying appealing promotions, you can nudge hesitant customers and encourage them to decide to purchase. In particular, offers like "free shipping for just ¥XX more" or "purchase bonuses" can be a trigger for customers to buy more than they originally planned.
Easy to Use Even Without Knowledge
qikify provides a template for each promotion, so you can get started simply by filling in and selecting the necessary fields. This means even those without specialized e-commerce or web production knowledge can use it with peace of mind.
No complex coding or design work is required, letting you focus on boosting sales — a significant time saver for busy store owners.
Low-Cost Adoption, Starting from a Free Plan
Even on the free plan, you can run one active campaign and try out the basic features. Since you can upgrade to a paid plan after confirming the effectiveness, you can adopt it while keeping initial investment risk low.
Shopify App qikify Cart Upsell & Free Gifts Pricing Plans
Here's an explanation of qikify's pricing plans. qikify's pricing plans are tied to your Shopify plan.
| qikify Plan Name | FREE | BASIC | PROFESSIONAL | ADVANCED | SHOPIFY PLUS |
|---|---|---|---|---|---|
| Applicable Shopify Plan | All | Basic | Shopify | Advanced | Shopify Plus |
| Monthly Fee | $0 | $9.99 | $24.99 | $49.99 | $99.99 |
| Active Campaigns |
1 | Unlimited | Unlimited | Unlimited | Unlimited |
| One-Click Upsell / Cross-Sell | ◯ | ◯ | ◯ | ◯ | ◯ |
| Upsurge | ◯ | ◯ | ◯ | ◯ | ◯ |
| Product Bundles | ◯ | ◯ | ◯ | ◯ | ◯ |
| Cart Upsell | - | ◯ | ◯ | ◯ | ◯ |
| Volume Discounts | - | ◯ | ◯ | ◯ | ◯ |
| Order Goals | - | ◯ | ◯ | ◯ | ◯ |
| Shipping Goals | - | ◯ | ◯ | ◯ | ◯ |
| Purchase Bonuses | - | ◯ | ◯ | ◯ | ◯ |
| Product Bonuses | - | ◯ | ◯ | ◯ | ◯ |
| Analytics Features | - | ◯ | ◯ | ◯ | ◯ |
| Checkout Upsell | - | - | - | - | ◯ |
| Support | Live support | Live support | Live support | Priority support | Priority support |
As of March 2025
The main difference between paid plans is the pricing structure; basic features and support content don't change significantly between plans. Only with the Plus plan is the checkout upsell feature available. Plan fees are discounted 20% off the monthly rate with an annual contract.
There's a 7-day free trial period, so if you're interested, it may be worth trying it out.
How to Set Up and Configure the Shopify App qikify
Here's how to set up and configure qikify.
First, install "qikify Cart Upsell & Free Gifts" from the Shopify App Store.
Image source: qikify Cart Upsell & Free Gifts｜Shopify App Store
An installation confirmation will appear again in your Shopify store, so click "Install."
Image source: Shopify admin
Once installed, qikify's settings screen will be displayed within the Shopify admin. First, select 3 things you want to do. You can change these later. Once selected, click "Continue."
Click the "Enable app" button on the app's home screen.
The store customization screen will be displayed automatically; turn on the "Qikify Upsell, Cross-sell" switch and click "Save."
The app has now been enabled within the theme, completing the setup and initial configuration.
Next, we'll also introduce how to change your plan. Using certain features may require switching to a paid plan.
Select "Pricing" from the menu on the app's home screen. Two plans will be displayed: the FREE plan and a paid plan tied to your own Shopify plan. (On a development store, all plans can be tried for free.) The FREE plan is selected by default.
At the top, select either "Monthly" or "Annually," then click "Choose this plan."
Approve the subscription. There's a 7-day free trial period, so no charge will occur at this point.
All basic features are now available.
Specific Usage of the Shopify App qikify Cart Upsell & Free Gifts
In this section, we explain how to set up "Buy X get Y" as a specific usage example. "Buy X get Y" is a purchase bonus offer where "buying X gets you Y." Setting a deadline makes it more effective.
In the app's admin screen, select "Manage promotions" from the side menu. Click "Filters" displayed on screen to bring up a pop-up; select "Buy X get Y," then click "Confirm."
Image source: Shopify admin
"Buy X get Y" will be displayed on screen, so click "Create."
The offer creation screen is displayed. The setting items are on the left. The preview screen is on the right. Clicking "Set up guide" at the top right of the screen lets you check the setup guide.
Let's go through each section.
First, set the title and subtitle. Since these are also shown to customers, set an appealing tagline.
Next, under "Show offer at," specify where the offer is displayed. There are 2 available display locations:
- Product page
- Checkout page ※Shopify Plus only
Under "Customer buys," you set the trigger (offer condition) product.
- All products: all products are eligible for the offer
- Collections: products in the selected collection(s) are eligible for the offer
- Product Tags: products with the selected product tags are eligible for the offer
- Specific products: only the specified products are eligible for the offer
In this case, we set a collection.
Under "Customer gets," specify the product to be gifted. Clicking "Browse" displays the product list, so specify the product to offer. You can also select multiple products and let the customer choose.
"Discount settings" has the following configuration items.
- Apply discount ※Normally checked
- Discount value
- Percentage
- Fixed amount
Since we're offering it for free this time, we selected "Percentage" for "Discount value" and entered "100%."
Under "Combinations," you can also combine it with other discounts.
- Product discounts: apply a discount to the product
- Order discounts: apply a discount to the entire order
- Shipping discounts: apply a discount to shipping
"Advanced settings" allows for even more detailed configuration.
- Limit the number of offered products buyer can purchase
- Allow editing quantity of items in offer
- Enable display conditions
Checking these makes them editable.
Checking "Limit number of times this discount can be used in total" under "Max discount uses" also lets you set a limit on the number of times the discount can be used.
Finally, set the period under "Schedule." Specify the start date and time using "Start date" and "Start time."
Checking "Set end date" lets you also set the end date and time. Checking "Enable Countdown" displays a countdown timer.
"Extras" lets you adjust the design. Click "Edit" to make changes.
Once the settings are complete, check the preview screen. If there are no issues, click "Save and Continue."
Once "Success! Your campaign is setup" is displayed, the setup is complete.
Let's check it on the actual screen. Add a product from the collection we configured to the cart. An offer pop-up will be displayed. Click "Continue."
Looking at the cart screen, the T-shirt has been added with a 0-yen discount applied, confirming the free gift offer worked correctly.
That's the end of the usage explanation. You can configure a variety of other promotions, so please try experimenting.
【Bonus】An Easy-to-Use, Made-in-Japan Gift Distribution App
RuffRuff Order Bonus
RuffRuff Order Bonus is a Shopify app that lets you run a variety of bonus initiatives (discounts and gift distribution) under any condition.
Compared to "qikify Cart Upsell & Free Gifts," its help pages and customer support are also available in Japanese, so you can use it with peace of mind whenever you run into trouble. Being able to use all features at an affordable price is also an attractive point.
Using RuffRuff Order Bonus, you can implement initiatives such as the following:
- Free shipping for VIP members only
- Discounts by membership tier
- Volume discounts
- Discount when a specific product is included
- Discount for customers with 10 or more past purchases
- First-come-first-served discounts (20% off for the first 10 customers)
- Gift distribution for members only
- Sample distribution for purchasing a specific product
- Distribute summer samples during a limited spring campaign
- Distribute novelties for orders over 10,000 yen
and more
Since it was developed by a Japanese company, it comes with robust Japanese-language support, so those who aren't comfortable with English can use it with peace of mind.
RuffRuff Order Bonus Pricing Plans
- Monthly billing: starting at $9.9/month
- Annual billing: $99/year ※ Save 2 months' worth compared to monthly billing
The blog article below introduces how to distribute novelties using RuffRuff Order Bonus. Please use it as a reference.
Use the Shopify App qikify Cart Upsell & Free Gifts to Boost Your Sales!
This article explained Shopify's all-in-one promotion app, "qikify Cart Upsell & Free Gifts."
qikify is a highly functional app that lets you run a wide range of promotional initiatives with this one app. It's easy to set up even for those without web knowledge, and can be adopted for free.
However, please note that the admin screen doesn't support Japanese, so use this article as a reference when setting it up. Use qikify to increase customer purchase intent and aim to boost your store's sales.
