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Interviews & Case Studies
[Store Interview, Part 1] Even When E-Commerce ...
"Even when e-commerce is the main battlefield, e-commerce isn't the goal." Part 1 of our interview with Yuji Kono of Mon Marché, whose brand "Yasai wo MOTTO" grew its e-commerce...
[Store Interview, Part 1] Even When E-Commerce ...
"Even when e-commerce is the main battlefield, e-commerce isn't the goal." Part 1 of our interview with Yuji Kono of Mon Marché, whose brand "Yasai wo MOTTO" grew its e-commerce...
[Store Interview Part 1] From Cradle to Grave: ...
Tree of Life, a 70-year-old brand, reveals the reality of its omnichannel strategy and the keys to its success. A direct interview with its marketing division walks through the challenges...
[Store Interview Part 1] From Cradle to Grave: ...
Tree of Life, a 70-year-old brand, reveals the reality of its omnichannel strategy and the keys to its success. A direct interview with its marketing division walks through the challenges...
[Store Interview] A Fresh Start After Civil Reh...
Sun Hoseki has made a fresh start after civil rehabilitation. Business Division Manager Hitomi Kanzaki of Mittomeruhen Co., Ltd. discusses the shift from catalog mail order to a licensing business,...
[Store Interview] A Fresh Start After Civil Reh...
Sun Hoseki has made a fresh start after civil rehabilitation. Business Division Manager Hitomi Kanzaki of Mittomeruhen Co., Ltd. discusses the shift from catalog mail order to a licensing business,...
[Store Interview, Part 1] Becoming the Shop Cho...
Yoko Hironaka, manager of Sumidaya, a liquor shop in Hiroshima, shares the secrets behind her e-commerce success. This article explains in detail how she has run her Shopify site —...
[Store Interview, Part 1] Becoming the Shop Cho...
Yoko Hironaka, manager of Sumidaya, a liquor shop in Hiroshima, shares the secrets behind her e-commerce success. This article explains in detail how she has run her Shopify site —...
[Store Interview, Part 1] Delivering Value, Not...
An interview with Kentai Shojima, president of Sumiyoshi Shuhan. We explore a business model rooted in Fukuoka's local sake that blends a physical store with e-commerce. Having reconsidered the true...
[Store Interview, Part 1] Delivering Value, Not...
An interview with Kentai Shojima, president of Sumiyoshi Shuhan. We explore a business model rooted in Fukuoka's local sake that blends a physical store with e-commerce. Having reconsidered the true...
[Store Interview, Part 1] From Subcontract Fact...
This article introduces the background and ingenuity behind the launch of an in-house brand and the shift to D2C at Noguchi Knit, a long-established knitting factory in Osaka, through an...
[Store Interview, Part 1] From Subcontract Fact...
This article introduces the background and ingenuity behind the launch of an in-house brand and the shift to D2C at Noguchi Knit, a long-established knitting factory in Osaka, through an...
[Store Interview] Running Shopify Takes Commitm...
This is our interview series featuring Shopify merchants. Today we spoke with Nitta Jozo, a long-established miso brewery in Nagano Prefecture that migrated to Shopify in April 2024. We talked...
[Store Interview] Running Shopify Takes Commitm...
This is our interview series featuring Shopify merchants. Today we spoke with Nitta Jozo, a long-established miso brewery in Nagano Prefecture that migrated to Shopify in April 2024. We talked...