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Interviews & Case Studies
[Store Interview, Part 2] Building and Growing ...
"Even when e-commerce is the main battlefield, e-commerce isn't the goal." An in-depth look at our interview with Yuji Kono of Mon Marché, whose brand "Yasai wo MOTTO" grew its...
[Store Interview, Part 2] Building and Growing ...
"Even when e-commerce is the main battlefield, e-commerce isn't the goal." An in-depth look at our interview with Yuji Kono of Mon Marché, whose brand "Yasai wo MOTTO" grew its...
[Store Interview, Part 1] Even When E-Commerce ...
"Even when e-commerce is the main battlefield, e-commerce isn't the goal." Part 1 of our interview with Yuji Kono of Mon Marché, whose brand "Yasai wo MOTTO" grew its e-commerce...
[Store Interview, Part 1] Even When E-Commerce ...
"Even when e-commerce is the main battlefield, e-commerce isn't the goal." Part 1 of our interview with Yuji Kono of Mon Marché, whose brand "Yasai wo MOTTO" grew its e-commerce...
[Store Interview Part 2] Business Comes Down to...
Pekofull President Ryo Kikuchi practices brand-building alongside customers. A deep dive into his management philosophy of sharing MVV with customers—covering the contrast between family business and startup, hands-on use of...
[Store Interview Part 2] Business Comes Down to...
Pekofull President Ryo Kikuchi practices brand-building alongside customers. A deep dive into his management philosophy of sharing MVV with customers—covering the contrast between family business and startup, hands-on use of...
[Store Interview Part 1] Taking on Family Busin...
Ryo Kikuchi of Pekofull Inc. discusses a management strategy that balances family business succession with a new venture. Triggered by an M&A deal, he split off a new company and...
[Store Interview Part 1] Taking on Family Busin...
Ryo Kikuchi of Pekofull Inc. discusses a management strategy that balances family business succession with a new venture. Triggered by an M&A deal, he split off a new company and...
[Store Interview, Part 2] Shopify SEO Strategy ...
The second part of our interview with Yoko Hironaka, manager of Sumidaya's online store. We explain in detail this liquor retailer's success story, covering her social media strategy on X,...
[Store Interview, Part 2] Shopify SEO Strategy ...
The second part of our interview with Yoko Hironaka, manager of Sumidaya's online store. We explain in detail this liquor retailer's success story, covering her social media strategy on X,...
[Store Interview, Part 1] Becoming the Shop Cho...
Yoko Hironaka, manager of Sumidaya, a liquor shop in Hiroshima, shares the secrets behind her e-commerce success. This article explains in detail how she has run her Shopify site —...
[Store Interview, Part 1] Becoming the Shop Cho...
Yoko Hironaka, manager of Sumidaya, a liquor shop in Hiroshima, shares the secrets behind her e-commerce success. This article explains in detail how she has run her Shopify site —...
[Store Interview, Part 2] How to Build an E-Com...
The second part of our interview with Kentai Shojima, president of Sumiyoshi Shuhan, a long-established sake shop in Fukuoka. We dig deep into the challenges and resolve that came out...
[Store Interview, Part 2] How to Build an E-Com...
The second part of our interview with Kentai Shojima, president of Sumiyoshi Shuhan, a long-established sake shop in Fukuoka. We dig deep into the challenges and resolve that came out...
[Store Interview, Part 1] Delivering Value, Not...
An interview with Kentai Shojima, president of Sumiyoshi Shuhan. We explore a business model rooted in Fukuoka's local sake that blends a physical store with e-commerce. Having reconsidered the true...
[Store Interview, Part 1] Delivering Value, Not...
An interview with Kentai Shojima, president of Sumiyoshi Shuhan. We explore a business model rooted in Fukuoka's local sake that blends a physical store with e-commerce. Having reconsidered the true...
[Store Interview] Strategically Separating Owne...
Transforming the seasoning industry through EC and media! Rainbow Taste Inc. strategically separates "Chomiryo.jp" and "Sato SEASONing" as it expands. CEO Risa Terakado talks about the appeal of local, region-rooted...
[Store Interview] Strategically Separating Owne...
Transforming the seasoning industry through EC and media! Rainbow Taste Inc. strategically separates "Chomiryo.jp" and "Sato SEASONing" as it expands. CEO Risa Terakado talks about the appeal of local, region-rooted...
[Store Interview] Running Shopify Takes Commitm...
This is our interview series featuring Shopify merchants. Today we spoke with Nitta Jozo, a long-established miso brewery in Nagano Prefecture that migrated to Shopify in April 2024. We talked...
[Store Interview] Running Shopify Takes Commitm...
This is our interview series featuring Shopify merchants. Today we spoke with Nitta Jozo, a long-established miso brewery in Nagano Prefecture that migrated to Shopify in April 2024. We talked...